UEDA 2021


September 19 - 22, 2021



Transformation: Forward Thinking in a Changing World


2021 UEDA Summit Speakers

Julia Potter

Julia Potter

Retired, California State University, Northridge

Julia recently retired from her 14-year career at California State University, Northridge (CSUN). During her tenure at CSUN, Julia served in several roles. At the time of her retirement in December 2020, Julia was the Director of Educational Partnerships Development & Special University Projects for the University.

Her responsibilities included a wide range of external-relations activities including establishing university-wide partnerships with businesses and industries for contracted applied research and customized workforce-development programs, developing relationships for grants and sponsored programs and fostering regional economic and community development initiatives. 

She served as the point-of-contact for CSUN’s Elevate Campaign, a business-development strategy conceived by campus leadership when state funding was significantly reduced.  She was a key stakeholder in the CSUN Innovates! initiative, leading the CSUN Innovates! Interest Group (115+ members) and serving on the CSUN Innovates! Executive Steering Committee.





University Economic Development Association

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